WCRC Brands Illustrated up till 15 October | страница 23

ANURADHA PARASKAR President (Mktg.&Group Brand) at Piramal Group Mumbai. Alma Mater: Mumbai University and Chetna‘s Institute of Management and Research, Mumbai Ethnicity: Indian Anuradha Paraskar has 24 years of expérience in managing several brands, first at Godrej Consumer Products Ltd. and then creating a completely new brand called Lavasa at Lavasa Corporation Ltd. She is extremely enriched with a 360 degree work experience in the fields of Marketing, Branding, Media, PR and Sales. Now at the well diversified and globally operational Piramal group, she is adding customer centric culture creation and employer branding to my profile. She has CMO responsibility for Piramal Realty projects, corporate communications for all Group Cos. in healthcare and financial services as well as responsibility of Employer Branding activities. She also lead cascading program of Group’s brand values of Knowledge, Action and Care across businesses. 23