TRENDS
2015 has been a really great and wild year for social media and we’re
expecting so much for 2016.
Read this infographic shared by CJG Digital Marketing to learn more
about social media trends 2016.
With these figures and trends,
it can now be said that social
media has reached the point
that it is no longer regarded as
a mere fad but as a truly viable
and effective tool for marketing
products and services and for
creating brand awareness. It is
still continuously evolving and
is expected to reach even new
heights in 2016 and the periods
to come.
So, what should business owners
and digital marketers expect
from the world of social media
in 2016? Stay ahead of the
social media marketing game by
familiarizing yourself now with
the following trends and new
features that will be hitting it big
next year – and beyond.
Buy Buttons and eCommerce
2015 is coming to a close and it
has been a really great and wild
year for social media. Facebook
reached new milestones this
year, generating as much as 4
billion video views daily from
more than 1.49 billion monthly
active users and more than 1.31
billion users on their mobile
devices.
YouTube is still at it and running
strong from billions of views
from its more than 1 billion
active users.
Visual Contenting
Live video streaming is picking
up pace, now that related apps
like Meerkat and Periscope has
been launched.
Other social media sites are
also enjoying the same upward
trends, like Instagram hitting the
300 million user mark and its Ads
program going global.
It was quite inevitable for social
media giants like Facebook,
Twitter and Pinterest to
introduce the “buy” feature to
their users.
Sites like Facebook have made it
easier for advertisers to market
their products and services, and
for their targeted clientele to
purchase these items directly
through these social networking
platforms, without the need to
leave the application.