Visual Contenting February 2016 | Page 25

SOCIAL MEDIA Other stumblers will check out your profile if you ‘like’ similar content to their preference. So provide a link back to your blog or website to get more referral traffic. Connect Other Social Profiles If someone likes your content page then there is a good chance they will visit your blog or look you up in other social sites like Twitter and Facebook. Make sure you cross link your profiles to make this easy for fellow stumblers. Don’t Just Vote for Yourself This is a standard rule in any social media site nowadays. If you only post or like your content then why should anyone return you the favour? So vote and stumble others content. This also allows StumbleUpon to recognise your likes and it will try to present content based on your likes. Produce Content that Demands Attention Above the Fold If your content is not scroll worthy or attention grabbing then you are going to lose the StumbleUpon traffic as soon as you get them. Try including an engaging image above the fold. Here are 28 free image sources that can help. Incorporate Awesome Headings Visual Contenting Like most social media platforms, your title or heading is what gets displayed first and if that is not engaging you are not going to get further attention from the viewer. You can use CoSchedule Headline Analyzer tool. Follow Other Stumblers To build a network of stumblers you have to follow first. Find content you like and follow the user who submitted that content. Add Appropriate Category for Your Stumbles If your categories are not selected properly then either you will not get any traffic or the traffic you get will not match your industry. If you can’t find a category for your niche then find the next best match. StumbleUpon Controversies There are some concerns regarding StumbleUpon and for a complete picture they are included below. Don’t be alarmed or get put-off – one size does not fit all. Categories in StumbleUpon are too broad. For example,