Bridging Our People to Deals and Discounts
Visit Baltimore continued to refine and refresh our free , digital BoP Pass which highlights Baltimore ’ s rich African American history and connects visitors with more than 30 deals and discounts to Baltimore ’ s Black museums , restaurants , shops and other cultural and historic attractions throughout the city . The pass generated over 750 signups ahead of Black History Month and the CIAA Tournament . In addition to the digital pass , more listings were added to our printed Black-Owned Business Directory , totaling more than 170 businesses .
That Festival Feeling
To celebrate the return of festivals and events like AFRAM , Artscape , First Thursdays and Baltimore By Baltimore , our spring festivals campaign invited regional visitors to reconnect and experience Baltimore ’ s best parties , concerts and events with colorful and eye-catching billboards , web banners and print ads .
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