Member Clubs
New Day at The Dominion Club
An influx of capital investment has sparked a turnaround at the Glen Allen club by CHRIS LANG
On a sun-splashed summer Friday afternoon , diners enjoyed lunch on the revamped outdoor patio at The Dominion Club in Glen Allen , saying hello to friends toting clubs as they moved past the clubhouse on their way to the 10th hole .
The patio is part of Craft @ TDC , the club ’ s new high-end restaurant experience that has been a hit among members old and new . In January 2020 , Heritage Golf Group — led by President & CEO Mark Burnett , former COO at ClubCorp — purchased Heritage Golf , the previous owner of The Dominion Club . HGG originally purchased a group of six courses in South Carolina , Florida , and Virginia — including TDC . Since then , it ’ s more than doubled its portfolio , including adding a second Virginia club , 1757 Golf Club in Dulles .
Opened in 1992 , TDC features a Curtis Strange and Bill Love designed championship golf course that has hosted multiple VSGA championships and was the former host of the Henrico Open , an event played on the PGA ’ s development Nationwide Tour ( now known as the Korn Ferry Tour ). But after nearly 30 years in business , the club had reached a stalling point .
When the new ownership group came aboard , the first thing it did was to hold multiple focus groups to discuss the most pressing improvements needed . The top three : improvements to the food and beverage experience ; enhanced member programming and value ; and golf course and driving range infrastructure improvements .
Heritage Golf Group immediately poured resources into those pressing projects , including $ 2 million into Craft @ TDC , a Southern-style craft kitchen with fresh and creative menu offerings
Seating on the outdoor patio at Craft @ TDC overlooks the golf course .
12 V IRGINIA G OLFER | S EPTEMBER / O CTOBER 2021
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