F is for FEEL , representing the ultimate sensation
E refers to the Engine powering Atomization E stands for Exploration , exploring the Frontier of Atomization
L represents Lifestyle . Atomization makes life better , it is our corporate mission
M is memory . Great tastes preserve fond memories .
The brand also unveiled its new logo , the contour of ceramic coil in a shape of window , symbolizing FEELM ’ s Window to Ultimate Sensation . The company said the “ open window ” stands for the infinite pursuit of a better sensory experience , representing FEELM ’ s commitment to ultimate sensation . A company spokesperson said : “ Ever since the launch of the world ’ s first black ceramic atomization coil with metallic film in 2016 , FEELM has changed the whole competitive landscape , ushering in a new era of ceramic coil .
“ It has largely enhanced harm reduction with accurate heating temperature control and revolutionized the vaping experience with smooth and pure taste from the first to the last puff . More importantly , FEELM has effectively addressed the industry ’ s pain points of leakage and dry hit . “ FEELM has never stopped the constant exploration for ultimate sensation . By virtue of FEELM Air , equipped with the Ultra-Slim Bionic Film Ceramic Coil , FEELM is ready to drive another paradigm shift in the global vaping industry , leading the second sensory revolution of ultra-slim device and ceramic coil .”
FEELM is ready to drive another paradigm shift in the global vaping industry , leading the second sensory revolution of ultra-slim device and ceramic coil .
FEELM Air features seven breakthroughs in vaping experience , including harm reduction , flavor reproduction , leakage-proof performance , Integrated MEMS ( Micro-electro Mechanical System ), the industry ’ s highest energy efficiency , smallest linear motor and first super power management system .
The company has created strategic partnerships with many of the world ’ s leading vape brands including Vuse , RELX , Haka and VAPO .
“ FEELM inside ” is widely recognized by consumers and clients around the world , as a symbol of guaranteed product quality and extraordinary vaping experience .
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