A student must complete the course and credit requirements as defined on this curriculum sheet to be a candidate for the Bachelor of Science in | |||||
Marketing with MBA 4 + 1 Option . Additional policies and procedures may be found in the current University Catalog . | |||||
GMC : Growing Mercy Connections |
MAJOR |
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GENERAL EDUCATION AND CORE CURRICULUM |
Prerequisites - 3 Credits |
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MKT207 |
Principles of Marketing |
3 |
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Skills for Exploring - 6 Credits | |||||
UNV100 |
GMercyU Success |
2 |
Foundations of Business - 15 credits |
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UNV101 |
GMercyU Service |
1 |
BUS101 |
Business Issues & Trends |
3 |
ENG101 |
College English |
3 |
ECN102 |
Microeconomics |
3 |
ACC105 |
Principles of Accounting I |
3 |
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Signature Seminar - 6 Credits |
BUS212 |
International Business |
3 |
||
Seminar |
3 |
BUS 213 |
Human Resources and Professional
Communication
|
3 |
|
Seminar |
3 |
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Business Requirements - 15 credits | |||||
Exploring Society and Global Diversity - 9 Credits |
ECN103 |
Macroeconomics |
3 |
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HIS |
History Elective |
3 |
BUS205 |
Principles of Management |
3 |
PSY , SOC , POL , or GEO |
3 |
BUS209 |
Business Statistics I |
3 |
|
HIS , PSY , SOC , POL , or GEO |
3 |
BUS310 |
Principles of Finance |
3 |
|
ACC106 |
Accounting II |
3 |
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Exploring the Natural World , Math & Technology - 9 Credits | |||||
BIO , CHM , PHY , or SCI |
3 |
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MTH |
Math Elective |
3 |
Marketing Core- 27 Credits |
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CIS |
CIS Elective |
3 |
MKT333 |
Integrated Marketing Communication |
3 |
MKT334 |
Consumer & Buyer Behavior |
3 |
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Exploring the Spiritual World - 9 Credits |
MKT441 |
Internship |
3 |
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PHL |
Philosophy Elective |
3 |
MKT410 |
Marketing and Digital Media |
3 |
RS |
Religious Studies Elective |
3 |
MKT438 |
Social Media Marketing |
3 |
RS or PHL Elective |
3 |
COMD200 |
Digital Analytics & Visual |
3 |
|
MKT4000 |
Marketing Research and Analytics Capstone Online Content and Search Engine |
3
3
|
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Exploring the Arts and the Imagination - 9 Credits |
COMD300 |
Optimizaition |
|||
ENG200 |
Public Speaking |
3 |
MKT305 |
CRM Technology and Strategy |
3 |
ENG |
ENG Elective |
3 |
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ENG , MUS , ART , or Language |
3 |
MBA 4 + 1 Option - 12 Credits |
|||
MBA610 |
Strategic Management |
3 |
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Open Elective - 11 credits |
MBA620 |
Accounting for Decision Makers |
3 |
||
Open Elective |
3 |
MBA630 |
Marketing Planning |
3 |
|
Open Elective |
3 |
MBA640 |
Managing Business Operations |
3 |
|
Open Elective |
3 |
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Open Elective |
3 |
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