Undergraduate Catalog 2022-2023 | Page 225

Course Name
Long Title
Min Credits
Description
Requisites
This course allows students to apply the multimedia techniques
CIS-450
Multimedia II
3.00
learned in Multimedia I , to gaming technology . Students will learn the
Take CIS-104 CIS-350 . ( Required , basic elements of game design and development , while working
Previous ). hands-on with the latest gaming platforms to create their own game .
CNS-STATS
CNS Statistics & Methods Pre-Requisite
Pseudo course used to meet CNS-510 Pre-Requisite
COMD-115
Introduction to Digital Communcation
3
Students explore the use of social and digital media as a means to gather information , communicate , consume news , create identities and create communities . Through an examination of the digital divide , privacy and AI , students broaden their understanding of digital and social media . Students develop pre-professional logos and create audio and video content .
COMD-200 Digital Analytics & Visualization 3
COMD-201 Mobile Content Creation 3
Students will explore digital analytics , big data , and data visualization while earning a Google Analytics certification . Hands-on projects will focus on campaign tracking , tagging , web traffic measurement , dashboards and more . Opportunity to earn Google Analytics Certification . Students are introduced to the creation of visual and audio content for use on social and digital media platforms utilizing the same smart phone they use everyday . Basic skills such as framing , composition , audio quality and website development will be covered in theory and with hands-on application . Students will host projects on their own websites . Smartphone and APP purchase required .
COMD-206 Public Relations 3
COMD-217 Digital Media Culture & Society 3
COMD-300 Strategies / Tactics Digital / Social Media 3
This course covers focuses on contemporary trends and practices in public relations through theory and practice . Media relations , crisis communication , public opinion , persuasion , and strategic planning are explored . Students will explore the relationship between digital media and culture , domestically and in the global setting . Topics include convergence , mobile media , digital gaming , journalism , augmented reality and globalization . Opportunity to earn Twitter Flight Deck Certification Building on strategic communication and business objectives , students will explore online strategies and tactics across platforms . Hands-on assignments will address building awareness and social communities as well as e-commerce and conversion . Projects will be incorporated into students ' online digital portfolios .
Take ENG-101 . ( Required , Previous ).