Gwynedd Mercy University
AY2021-2022 Undergraduate Academic Catalog
understanding of investment options and analysis PLO10 Display an understanding of financial management of institutions .
Experiential Learning : Students are required to engage in an internship , which allows students to put theory into practice , observe professionals engaging their field of study , practice their skills under the supervision of seasoned professionals , network within their chosen field and gain valuable experience . Students should consult with their academic advisor before they plan to register for the internship . Students are responsible for their own transportation to and from off campus experiential learning opportunities .
NOTE : For Major Requirements , see Curriculum Sheets . For Curriculum Sequence , consult Program Advisor
Academic Criteria for Admission , Progression and Retention
Academic Standards / Grade Requirements : A grade of “ C ” or better in ACC 105 , 106 , 301 ; BUS 101 , 207 , 230 , 301 , 304 , 306 , 310 , 318 , 321 , 340 , 4000 ; ECN 102 , 103 ; and five of the following : ACC 315 , 315 ; BUS 311 , 312 , 313 , 314 , 421 , 422 . A grade of “ C ” or better is required for all courses . Grade / GPA Requirement - The minimum passing grade within the major is C ( a grade of C- is not acceptable ). The minimum major GPA is 2.0 and minimum cumulative GPA is 2.0 .
Credit Requirements - A minimum of 125 credits is required for the bachelor degree .
Degree : BS Type : Term Modality : On-Ground Program Director / Coordinator : Margaret Rakus Program Description : The Digital Communication program is designed for students interested in professional roles in content creation , production , social media , marketing and more . Rooted in strategic business decision-making , courses guide student in the development of technology-oriented communication skills . Portfolio-building assignments and industry-recognized certifications are at the core of the Digital Communication program and prepares students for professional life .
Program Student Learning Outcomes : PLO1 : Gather and analyze information from a variety of relevant , credible sources ; PLO2 : Produce targeted , audience specific content that aligns with storytelling techniques ; PLO3 : Demonstrate technical competency across digital and social media ; PLO4 : Analyze socially responsible , Mercy-focused and business-oriented practices ; PLO5 : Identify digital media practices and implications in domestic and global business and social settings
Experiential Learning : Students are required to engage in an internship , which allows students to put theory into practice , observe professionals engaging their field of study , practice their skills under the supervision of seasoned professionals , network within their chosen field and gain valuable experience . Students should consult with their academic advisor before they plan to
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