UAP POST - 2nd Issue (FY 2016-2017) | Page 16

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Millennials , Is It Time to Advertise ?

‘ Balangkasan ’ has the Answer

LIKHA Awardee Arch . Edilberto Florentino ( Left ) and PRBoA Chairman Arch . Robert Sac listen during the Open Forum of the Balangkasan , Nov . 19 , 2016 .
District A3 Council at the Balangkasan . ( L-R ): Architects Joselito Francisco of QC Central ; Carla Epino of Quezon City ; Steve Olonan ; Edric Marco Florentino ; Edilberto Florentino ; Cecile Cayman-Gamana , District A3 Director ; Robert Sac ; Sylvester Seno , Balangkasan Chairman ; Randel Leona of QC-Capitol ; Cesar Aris of QC – Silangan , and Arnold San Sebastian of QC-South Triangle chapter .
This has been the question that is indeed at tune with the recent developments especially with various forms of media , including the internet . On November 19 , 2016 , the UAP Balangkasan tried to decipher
the question and inked a resolution that would finally shed light for all the architects to witness .
This forum , which was held at the UAP Headquarters , Quezon City , and was graced by two prominent figures in the field of architecture and government regulation : Architects Edilberto Florentino ,
FUAP , LIKHA and Robert Sac , FUAP .
Architect Florentino , a seasoned builder and inventor , stated that even though it was clearly stated in
sional Guidelines , in view of the growing number of complaints received by his office regarding the advertisement of some architects thru social media or traditional methods . He reiterated that the Professional Guidelines on Architecture are in full force and effect , and any attempts to advertise by any architects at any matter and rate , is prohibited .
the Code of Ethi-
cal
Before the wrap up , an open forum was observed
Standards
that
advertisement
to accommodate questions and thoughts of
by an
tect of his goods services is deemed the provisions are
ered amenable . He cited the need to and strengthen the
archi- and illegal , consid- then review
Code of
participating architects . Most of the discussion focused on dissecting various examples and instances of advertisement by colleagues , whether intentional or unintentional , and how the resource speakers and participants themselves find it violating the Code of Ethics . Several suggestions and pointers on how
Ethics , which was crafted way back in 1979 , and considered the mother of the Professional Guidelines for Architects . Through this that the provisions will adapt to the growing needs of the Filipino Architect and thus , meet the tests of time .
Being the Professional Regulatory Board of Architecture ( PRBoA ) chairman , Arch . Sac said he has prompted the UAP to hold a forum about Profes- to strengthen the Professional Guidelines were also tackled .
Finally , the resolution was drafted and signed by the resource speakers , including the Balangkasan Committee and the District A3 Council . In a two-page resolution submitted to the UAP National Board of Directors , it was hereby stated that the Professional Regulatory Board of Architecture ( PRBoA ) enjoins all Filipino Architects to desist from advertising in any media until the Guidelines have been approved by the PRC and duly published . Furthermore , the PRBOA will review and make necessary corrections to the proposed Guidelines , subject to final approval by the PRC . Other points raised in the drafted resolution include the need to revisit the provisions of the Code of Ethics for 1979 and 2010 ; a formation of a technical working group , which will represent architects in various fields , initially slated for December 2016 ; and the launch of a massive information campaign . These proposals are slated for presentation on the 43 rd National Convention this April .
Upon the culmination of the program , District Director for A3 Arch . Cecile Cayman-Gamana and Chairman for UAP National Balangkasan Committee Arch . Sylvester Seno thanked all the participating architects and industry partners , such as Davies Paints , D + C Magazine , Emerald Pipes , Suprasteel Corporation and Union Galva Steel .

UAP-KSA RIYADH SPONSORS OFW REPATRIATION

The UAP-KSA Riyadh Chapter in cooperation with Philippine Overseas Labor
Office ( POLO-OWWA ) had donated airplane ticket to stranded OFW at Bahay
Kalinga as part of the
Chapter ’ s Annual Community
Service Program and
advocacy to help and bring
other people and commu-
nity for a better tomorrow .
The ticket was handover
to Mr . Leo Juayong of Silay
City as the third beneficiary
under the UAP-KSA Riyadh
Chapter
FY
2016-2017
administration
at
POLO-
OFFICE by the Chapter
President Ar . Rolando Manuel
and IPP Vic Banaag .
Witnessed by the PCEA
Officers Engr . Arnel Aguas ,
Engr . Mario Balboa , Assistant
Labor Attache Hon . Firma Bantillan and Hon . Dominador Salanga , ALA .

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The UAP Post • Vol . 42 Issue 02 • October — December 2016