Types of Digital Marketing Strategies You Use In 2019 Types of Digital Marketing Strategies You Use | Page 5

2. Content Marketing
Marketing your business by providing
valuable
information
is
Content
marketing. When a user searches
something on Google and they find your
website means you’ve generated a lead.
The main purpose of content marketing
is to make viewers interact with your
content by reading, sharing and
commenting on it.
When you get lead through your
content, then you can easily give them a
“call to action” by inviting them to dig
more into your website, ask them to
check out your products or services.