ruwido1904v4_ruwido 19/04/2016 14:47 Page 2
“The user is
given the
power to
decide how
to interact.”
rapidly do once widely deployed – is in
personalisation. Voice biometrics will mean
authorised users can ‘sign in’
securely and be delivered a service with a
look and feel that suits them and see
recommendations tailored to their tastes. Of
course, when several people are
watching at the same time the system will
turn to a chosen default mode – you can’t
have several people giving instructions at
the same time.”
“One of the reasons the remote can
develop as it interacts with the provider’s
set-top box is it
can be updated
via the two-way
link established
Bluetooth Low
Energy (BLE)
communication. All our new projects now
integrate BLE additionally to infrared.
“What we are constantly aiming for is a
comprehensive and holistic approach that
gives the user the best possible experience of
interacting with their content. This means a
combination of voice and haptic control. Our
current model, the r147, which is being
deployed by two operators in Europe, we say
‘brings the joy back into navigation’.”
“As there’s no unified user, all age groups
should be able to interact with content in a
convenient and suitable way. With the launch
of its organic haptic feedback
mechanism, ruwido has become the first
manufacturer to offer an alternative
interaction mechanism that is suitable for
dynamic yet precise navigation of complex user
interfaces.”
ruwido ‘leaf’ wins Gold at
German Design Awards
“ The organic haptic offers a solution by
combining relative mapping with precise
feedback, making navigation an experience
in itself.”
“ruwido has developed this patented
interaction mechanism to allow the
synchronisation of mind and sense. The
harder the user pushes the central
navigation mechanism, the faster they scroll
through the user interface. If less pressure is
applied, users can scroll through lists and
menu items step by step.”
“The user is given the power to decide
how to interact with content while always
remaining in control of the technology. In
the r147 design the advantages of speech and
haptic feedback are fused. Supported by data
transmission via infrared and Bluetooth Low
Energy (BLE), the input device is powerful
enough to push the limits of performance
with unparalleled style and functionality.”
“We want everything to come together for
the user and make television the
enjoyable lean back experience it should be.”
“At ruwido we are great believers there
will always be a bed in the bedroom, an oven
in the kitchen and a TV in the living room.
And the TV is for entertainment and
relaxation. We think in our everyday life
there is a need for deceleration as the
dominance of the machine becomes
overpowering. When it comes to television,
viewers want technology that makes life easy,
helps them get the most from their available
content, and is pleasing to hold and to live
with.”
ruwido has been awarded ‘Gold’ from
the independent jury of the German
Design Council for its leaf remote
control.
During a two-day jury session, the
leaf was chosen as the most
outstanding product architecture
within the category Computer and
Entertainment where it won for its
unique fusing of the essence of design
with innovative technology.
Measuring only 2.97mm, leaf has a
silhouette thinner than a coin cell and
is currently the world’s thinnest
consumer electronic device.
Ferdinand Maier, CEO, commented,
“We are truly honoured to have been
given such a high mark of excellence
for our leaf. In today’s TV landscape,
interaction mechanisms must be
enhanced and improved to meet the
user’s needs in order to make content
more easily accessible. Yet it is just as
important to create a device that users
would give pride of place in their living
room. We are passionate about precise
technology and manufacturing, and
this award shows that by combining a
straightforward design with innovative
functionality
focused on
pure
usability, can
touch the
emotions of
the user.”
The
multimodal
device is manufactured using high
quality aluminium and carbon and
incorporates the advantages of voice
control and haptic feedback.
Supported by data transmission via
infrared and Bluetooth Low Energy,
leaf enables an outstanding user
experience excellence when
controlling modern user interfaces.
leaf is a direct result of ruwido’s
‘thinsizing’ approach. Contrary to
today’s common practice of combining
as many technologies, protocols and
input modalities as poss X