Treasure Magazine volume
8
The power of Networking
in Business
Aaron Iko-ojo
Networking is an essential skill for business people and invariably to
entrepreneurs for building strong relationships with other entrepreneurs
from different age, group, nationality and field of interest.
According to small business encyclopedia, networking is “developing and
using contacts made in business for purposes beyond the reason for the
initial contact".
Networking is important for growing a business and successful
entrepreneurs know that the lifeblood of their business is found in making
the right connections.
Whether it’s for potential business partners, marketing, sales, consultation
or just to escape the loneliness of being a solo-preneur. Making
connections is vital for business growth. Networking is an easy task for
some especially the extroverts and for many it may not be so easy. My
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