TRAVELLIVE MAGAZINE Travellive 01-2016 | Page 128

On special occasions, not only the French but also other European and American people often send postcards to their friends and relatives. Young students cannot imagine what life’s like there and don’t know what customs people follow in those places. And of course they also don’t know the differences between them.” Cäline also shares that she hopes the students will be more motivated to learn geography when they receive the postcards with pictures of unknown land on one side and great blessings on the other. Senders are also requested to give their email addresses so that she and her students can express their gratitude and send back images and paintings combined with best wishes. More than 80,000 shares were made a mere 48 hours after it was posted on Facebook. This campaign became the most popular campaign among French communities. Ms. Cäline’s inspirational story got huge attention as it is extraordinary for strangers to send postcards. In their daily lives, especially on special occasions, not only the French but also other European 12 TRAVELLIVE and American people often send postcards to their friends and relatives. O riginating in Austria in the late 19th century, postcards initiated a new method of sharing short messages between those who know each other well. Sometimes, a postcard is sent with the purpose of arranging an appointment. For instance, by reading a postcard, the one living at one end of the city would know that they are supposed to meet with their friend living on the other end at a bar in the afternoon. Postcards became most popular during the first 20 years of the 20th century, particularly during World War I. In prisons, this mean of communication was preferred by military officials as it helped them to simplify the work of censorship. In war Center: The North - South postcard with the mission of connecting Vietnam’s two regions (1957) Most right: Trinh Cong Son’s postcard sent to Dao Anh in 1989