Site that have a lot of
customization will include heavy
code that can slow down your
site. Visitors click away from slow
websites. Speed is an important
factor.
Keep your web design and layout
simple and make sure your home
page loads quickly.
Also, don’t force messages on
visitors like pop ups of video, ads
or voice recordings. It’s perceived
as being rude and desperate.
Reduce the bounce rate by giving
visitors an organic experience
where they click and read what
they want or what is relevant to
them.
4. Keep Content Updated
Visitors do not want to see
robotic information. They
want local market statistics,
neighborhood highlights and
more so they know what is
happening locally.
When it comes to generalized
information, stick to DIY projects,
finance guidelines, real estate
news and the like. Your visitors
will appreciate photos, text and
videos; this cocktail will surely
get them inspired.
5. Define Links to the Text
Your site should be a gateway to
helpful information. Through the
use of links on the menu bars,
visitors should be able to access
relevant content immediately.
Add links to content that exists to
make sure your page is a portal
that connects people to their
ideal home.
6. The Power of Video
Using video can be a big win!
This is because more and more
audiences are becoming more
enchanted by watching rather
than reading online. Who can
blame them!
Create tasteful videos that give
your visitors a real taste of your
service and showcases your
business.
If you optimize your video for
the Search Engines, it can bring
some good traffic too!
7. Don’t Ignore Social Media
will that translate into business?
SEO can be overated. Your site
must have great useful content
and using keywords in a perfect
manner does not equal leads.
Therefore, why not spend your
time making the user experience
great rather than obsessing
about keywords your visitors will
not use? Stay focused on the
right priorities!
The bottom line is that you want
to make the user experience
great. Seek to draw people in and
keep them coming back. This can
only be achieved by delivering on
the promise regarding content.
With a few tricks highlighted
here, you can give your website a
new lease on life today.
If any web page wants to mature,
a social media strategy must be
put in place.
It is not enough to have a
Facebook or Twitter link, go a
step further.
How to Get the Most
Out of Your Website
1. Include full IDX search
Share buttons are the quick way
to help your content reach more
people without hassle.
2. Provide contact forms
With this respect, place “share
this” buttons strategically after
every post so people can share
on their favorite social media
platforms. It can draw more
focus and traffic to your site.
4. Keep content crisp and
updated
8. What About SEO?
Don’t put SEO (Search Engine
Optimization) over your visitor’s
experience. Sure, having good
keywords will draw people in, but
3. Keep interface clear and
avoid automatic pop ups
5. Define the text with links
6. Play the video card
7. Ignore social media to your
own peril
8. Do not obsess about search
engine optimization
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