Transform Transform March 2014 | Page 13

Neighborhood Tours – In this video the agent, who represents a number of properties in the same neighborhood, highlights some of the parks, businesses, schools and listings in the area intertwining all of this with the latest relevant statistics about the area. How-To Home Buying And Selling Basics – The agent uses this video to cover some of the basics of buying or selling a home in easy-to-understand terms. It’s the classic educate-to-sell strategy. While we have only skimmed the surface of options a real estate agent can exercise to create a strong video presence, the purpose of this article is to get you motivated enough to explore and put into place your own video-marketing plan. Here are some of Movie Studio’s features: You can add special effects like slow motion, and the program even has a green screen for superimposing yourself or your properties on various backgrounds, such as your logo. The editor also allows you to manipulate images such as rotating them, or panning still images. In addition, Movie Studio lets you easily drag and drop photos and videos across timelines, allowing you to arrange your presentation in the most effective and appealing manner. In future issues, we will cover more options and trends of this growing method of transforming prospects into clients. 13