Transform Transform June 2014 | Page 12

Questions that Help Close the Sale Every question a buyer asks holds the potential for a sale. Overcoming objections and guiding the sales process is the responsibility of the real estate agent, but often the closing process can be an uncomfortable game to see who blinks first. Wouldn’t it be nice if we already had a set of closing questions up our sleeve to pull out when the prospect warmed up? Like the elevator speeches we’ve finely crafted to snag the client in the first place, pre-assessed closing questions can be just the polish you need to make your business persona excel at closing the sale. 5 Questions to Closing To close a sale you need to be an amateur psychologist and an 12 expert tour guide. Buying a home is an emotional e \