Transform Transform July 2014 | Page 4

Why Every Real Estate Agent Needs a Mobile Site Your real estate business could be missing valuable opportunities to generate new marketing leads and reach out to potential clients ready to buy a home without a mobile marketing site. via mobile devices, from smartphones to tablets. However, that’s just the start. You also are able to: • Collect leads more easily A standard website will provide some information to people interested in your real estate business, but it doesn’t have the same advantages as a mobilefriendly site. Mobile sites format your website information in a way that it is easily read and accessible 4 • Supply and manage information remotely • Engage buyers at the point of sale A mobile site is like having a 24x7 customer service system that works hard to keep your sales funnel full at all times, even when you are asleep at night. Why You Need to Go Mobile The normal activities for a real estate agent seeking to sell a house is to put out a sign on homes they represent. They will then network to obtain clients and try to sell them a house, either one they represent or one that allows a buyer’s agent commission. These activities often rely on word-of-mouth to generate