Transform Issue Two.pdf Apr. 2014 | Page 14

Staying Motivated Even if you are a brand new real estate agent, you’ve already heard the word motivated in many different contexts. What is being motivated? How can I get motivated? How can I stay motivated? These are just some of the questions that might taunt you when you are getting ready to pick up the phone and make a cold call or meet with new home-buying prospects who say they need a “motivated agent” that will work for them. Most people say they are motivated by money. While that’s probably true, some people are motivated by the fear of not having money and yet others are motivated by awards and accolades from their peers or managers. However, even these are based on the sales the agent makes. 14 Specific Goals Motivate But my experience has been that those who really become successful Real estate agents are motivated by specific goals or dreams, rather than generalized statements such as I want to be wealthy, or I want to be the best I can be. Now, you might think this sounds a little strange, but guess what? He always reached his goal because it excited him and that translates into motivation. By the way, I understand he is no longer in the real estate business. He retired and lives on an income from his many rental properties. Find Out What Motivates You I’ve heard of one successful real estate agent that was motivated by making enough commissions to buy his first of many rental properties. As part of getting himself psyched up every day, he would tell anyone who would listen that he needed to make enough commissions by a certain date in order to buy a rental property that was up for sale. He even had a photograph of the property taped on the wall in front of his desk. So, the first step in becoming a motivated real estate agent is to discover what motivates you. Sit down and really be honest with yourself. Is it a certain vacation home? Maybe it’s a trip to Greece or Rome. Maybe it’s a sky box at your NFL team’s stadium. Of maybe it’s a certain amount of income you want to make each year. Whatever it is, find out.