Toiletries and Hygiene Market Top 4 Key Trends August 2016 | 页面 3
Top Trends in Toiletries and Hygiene; Exploring the oral hygiene, personal
hygiene, feminine hygiene, and incontinence categories
The global toiletries and hygiene space is being impacted by the essential role these
categories play in day-to-day life. Looking and feeling clean is an important facet in
today's visual culture, where perfection in personal scent, appearance, and hygiene is
increasingly blurred, as well as for effectively managing personal health and wellness.
Alongside this, consumers are also looking for offerings which are more experiential,
therefore contributing to a more enjoyable product experience and enhanced efficacy
credentials.
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