Third Wave Fashion // DECEMBER 2013 // YEAR END WRAP-UP | Page 14

THE WORLD AROUND US BUSINESS COIN BLOWS THROUGH GOAL IN 40 MINUTES The newest solution to carrying too much plastic in your wallet, COIN condenses all of your cards to one smart bluetooth enabled card. With an initial pre-order goal of $50,000, support was established in the first 40 minutes–that’s 1,000 cards sold in under an hour. TECHCRUNCH GOOGLE: THE FUTURE OF RETAIL? Six stores, complete with snowglobes and slow-motion video souvenirs, is how Google is hoping you’ll enjoy the holidays. The Winter Wonderlabs may be the newest move in Google’s push to retail, but its ability to connect customers to local brick and mortar stores is where you’ll find the importance of the move. FORBES WHY PAY FOR SHIPPING WHEN YOU’VE GOT FRIENDS? Reminiscent of asking a travelling friend for a favor, the new iOS app Friendshippr wants to connect you to friends that could bring you products. Though the process is meant to improve on the peer-to-peer shipping model, the service could connect potential customers to the brands their friends are shopping for. VENTUREBEAT SOCIAL SHOPPING In the push to make social media shoppable, Comr.se lets you purchase items directly from your feeds. Though it’s potentially a terrific step forward in the search for better online shopping opportunities, it could be a problem for the wallets of the impulse buyers of the world. PSFK // 12