Third Wave Fashion // DECEMBER 2013 // YEAR END WRAP-UP | Page 13

THE WORLD AROUND US
TECHNOLOGY
BEDTIME STORY BROUGHT TO LIFE
The future of the bedtime story comes to life
with TexTales, a company from the
Netherlands that is literally changing the
fabric of nighttime stories. With augmented
reality images woven into the bedsheets, 3D
characters come to life with the use of a
smartphone or tablet. PSFK

TEACHING THE FUTURE OF AWESOME

TWITTER IPOS

To embrace education is to embrace the
future, and MakerBot plans to do just that.
With MakerBot Academy, the company is
working with the America Makes
organization to put a 3D printer in every
school across the US. MAKERBOT

The much-hyped Twitter IPO created 1,600 new
millionaires and a half billion dollar tax windfall
for the government of California. The yet-to-beprofitable company IPO’d at a share price of $26,
which has roughly doubled since then.
MERCURY NEWS

BETTING ON FITNESS
Fitcoin combines your competitive drive with the possibility of making a
little extra money. The result of a New York hackathon, the app allows you
to bet against your friends in a variety of fitness challenges. PSFK

STOREFRONTS GET PERSONAL
Engaging your customer is the key to driving sales, and +rehabstudio has
developed a prototype storefront that looks to do just that. Using low-energy
bluetooth, the storefront identifies shoppers as they pass by, and
personalizes content to match the information provided. PSFK

FASHION MEETS INCLUSION
Community has built fashion
tech, and Sign Language Ring is
making inclusion a whole lot
easier. Inspired by Buddhist
prayer beads, the ring and
bracelet combination promises to
connect the hearing to the Deaf
community. Nothing is better
than tearing down barriers.
FAST COMPANY