Third Wave Fashion // APRIL 2013 // THE INAUGURAL ISSUE | Page 9

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CONDE NAST + YOUTUBE

Although not a partnership in the traditional sense, it is worth noting that Condé Nast has launched Youtube channels for many of it’s
largest publications, including Glamour and GQ, as part of it’s new
its
division, Condé Nast Entertainment. Debuted on March 12th, the
digital programming is the beginning of plans for a spin off video
series for many, if not all of it’s magazines.
- BoF

FASHIONQLIC + DVF + ROXY
Diane Von Furstenberg and California-based clothing company
Roxy recently joined forces for a limited time collection entitled,
“DVF loves Roxy.” Shoppable video service FASHIONQLIC took
things one step further, turning the video campaign into an interactive shopping experience. The videos display product information about Roxy’s signature swimwear cuts in DVF’s iconic prints.
Scrolling over the video, users click through to purchase on Roxy’s
online store.
- Fashion Notes

DVF loves Roxy.
View the collection here

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