2
Case
Study
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[email protected]
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www.theTifosi.co
WHO WE ARE
theTifosi is a culture and creative
agency that focuses on culture
and HR strategy. We help
organizations define and articulate
their unique culture in ways that
resonate with next generation of
workers.
THE CHALLENGE
Nichiha USA, subsidiary of Nichiha Japan, a building products manufacturer with revenues
exceeding $1B. Finding considerable success, growing from 4 employees to now over
350, the organization began to experience typical growth related obstacles related to their
people. In particular, they were concerned that their unique culture was getting lost with
the influx of new people.
In addition, Nichiha had a unique challenge with the cultural and communication differences
of their Japanese and US workforce. They came to us knowing they needed help changing
in order to stay on track for future success in these areas: Talent, Engagement, Retention,
Recruiting, and Future Innovation.
THE QUESTIONS
Can we maintain our unique culture
as we scale? We want to keep what’s
special.
How do we get our US and Japanese
workers to communicate better and
work as one team?
How do we become more attractive to
Millennial and next gen workers?
How do we retain our best employees?
How do we do all of this without a
strategic HR function?
Can we do it without spending an
excessive amount on new systems and
headcount additions?