TheOverclocker Issue 46 | Page 17

began promoting the brand this year, so it isn't available worldwide yet but we are working on distribution. Neo: Are there any gaming teams that you are sponsoring and how are they performing? EC: We are sponsoring one Chinese team as well as an all- girls team in Hong Kong, but that's all at the moment. Neo: Are you still going to be in the SSD business? Are they still going to be continued and if so, will they still be under the Hall of Fame brand or the gaming brand? EC: We're actually doing very well with SSDs in China. In other regions we're still selling but not in very large quantities. We have more HOF branded SSDs coming in the future. We are a very close partner with Phison and our next HOF SSDs will be using their newest controller, which will be released very soon and you will see it as this year's GOC. Neo: If you personally had to tell us who your closest competitor is in terms of graphics cards that you respect and that inspire you to guys to make even better products? EC: When it comes to overclocking I would have to say K|ngp|n. He's a very respectable overclockable, and with every generation we EVGA and GALAX have been in very close competition. In China we have a saying that one chopstick cannot make noise, or that there is strength in a crowd - two people together might be able to achieve something that one person can't achieve on their own - so if you're the only person that overclocks there will be no noise about it. Asus also focusing quite heavily on overclocking graphics cards. We hope that these two vendors and maybe MSI or Gigabyte will still put resources towards overclocking and we can compete with one another. We are happier with more competition. Neo: In terms of the competition between AMD and NVIDIA, do you think that it would be better for NVIDIA and subsequently for you as a partner if AMD was more competitive or do you think it wouldn't make much difference? EC: We like competition. If AMD performed better, we would see cheaper costs to us. NVIDIA would also treat us better if AMD was stronger. If a consumer has more choices there might be more reason to buy new graphics cards. There's little reason to rush out and buy an expensive RTX 2080 right now. We heard that AMD's new cards will only come out after 019Q1, so they there are still another four or five months without competition from AMD which leads to higher prices. Neo: Do you think in the future you'd consider making all in one coolers, power supplies, or anything else? We've made PSUs in the past (the Hall of Fame 1200w), but the PSU market is a very tough business. In China it is very common to over- rate a PSU, for example selling a 200w unit as 400w. We want to be honest, but by doing so it isn't worth it for us. Personally, I like the idea of AIO coolers, but it will depend on our sales team. They are quite conservative, and don't even want to do AIO graphics cards. Neo: Is there anything you'd like to share with people while I'm here? EC: I would like to thank you for coming all the way from South Africa to do an interview and some overclocking, and we really appreciate people like you that keep on working and promoting overclocking. [The OverClocker] Issue 46 | 2019 The OverClocker 17