TheOverclocker Issue 43 | Page 7

Neo: It’s clear you’re after outright performance, but honestly speaking, it seems NVIDIA wants to control it more, lock it down if you will. How are you balancing that relationship between keeping NVIDIA happy and keeping your users happy? Mad – It’s expertise! (laughs) Alex – Actually I told NVIDIA that the people that use this card are the overclockers and they know that. However, every time we spoke about the extreme overclocking BIOS they hesitated to give us any information, because they are concerned about the RMAs. Later on, I took them to our event to see for themselves what it was all about and now they are a little more open minded to the idea, and things are improving. Neo: You can’t know about every enthusiast, and there are many competing cards. You know they can go with the ASUS STRIX, you know they can go with EVGA, and so on. So why do you think they go to GALAX? Alex - Because Hall of Fame (everyone laughs) Neo: From a technological point of view you guys do spend a lot of money and a lot of time to make it simpler to get into overclocking through the testing you do. Alex - (Interjection) Have you been to our OC Lab before? Neo: Not yet. Mad - He will, and then he will understand. Neo: OK, so I’ll leave that question to be answered once I’ve seen it. Alex - Many overclockers love to come to our OC Lab, (Because it’s like Christmas to us - Neo) Neo: As you know the market is eSports, gaming, and so forth. A lot of vendors are slowly moving away overclocking – there’s no longer an MSI MOA, ASUS stopped, in fact almost everyone stopped. That said, you guys are going more and more into the high end of extreme overclocking. In fact, you are probably the only ones left doing extreme overclocking. What do you know that the other vendors don’t know that makes you keep doing this? If it’s a secret don’t tell me. Issue 43 | 2018 The OverClocker 07