TECHNOLOGY
Lamington Group Launches New AI Reception to Support Challenges Facing the Hospitality Sector
- LAMINGTON GROUP-
A new all-in-one, automated reception has been created to help relieve challenges facing the hospitality sector with promises to increase efficiency, support time-poor staff, and deliver a seamless experience for guests.
The industry’ s challenges have sparked growing interest in automated solutions, with AI technology being explored as a way to reduce repetitive tasks, provide guests with greater control, and allow staff to focus on high-value interactions.
Developed specifically for hotels, B & Bs, serviced apartments, and hostels, the premise of DreamDesk, recently launched in partnership with Lamington Group, is to support hospitality teams and address the pain points faced by the industry, by enabling breathing room to focus on the more rewarding and impactful elements of service.
Despite being labour intensive, the hospitality industry is facing a chronic staff shortage. According to UKHospitality, there are around 132,000 vacancies across the sector, 48 % above pre-pandemic levels. Properties operated by leaner staff models, such as serviced apartments or aparthotels, are particularly vulnerable, often struggling to maintain a 24-hour reception.
Co-founded by Vieri Balboni and Robert Godwin( CEO of Lamington Group), both with extensive experience in hospitality, DreamDesk transforms
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