CASE STUDY
Marriott International to Acquire the citizenM Brand
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Marking a milestone in citizenM’ s global journey. Concrete is proud to have been part of citizenM since day one, shaping a legacy of disruptive hospitality. As citizenM enters an exciting new chapter with Marriott International’ s acquisition, this marks a major milestone in its global journey. Concrete is very excited to follow its journey to redefine the modern hotel experience.
Marriott International provides a springboard for citizenM’ s expansion, while ensuring its signature approach- focused on creating memorable stays through seamless design and hospitality- remains at the heart of its growth. With this new alliance, citizenM is poised to bring its unique blend of innovation, comfort, and guest-focused service to an even wider global audience. citizenM will maintain the brand identity and continue to deliver the exceptional
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