OUR RECOGNITION
PROGRAMS are central to our family experience . It ’ s been a huge year for recognition . A record number of members achieved personal bests and higher recognition status .
At Connect we introduced the evolution of our property management recognition program . Modelled on our successful sales equivalent , the program has been expanded to support career progression for property managers , BDMs and leasing consultants .
few people used . Over the past six years , this platform has evolved . It incorporates a world view , giving everyone a view of what ’ s happening in the broader market trends in regards listings , sales , auctions , loan approvals and so on . In fact , many White & Partner customers often ask for a Pulse ‘ world view ’ demo to help them with their investment decisions .
THE WHITE REPORT , this publication , is the best demonstration of the family experience in action . It captures who we are . Our unique experience . Our diversity . Our personality . There are so many wonderful stories of our members creating special moments for our customers and delighting them unexpectedly . The stories of our members are what count most . It ’ s the family experience in action . It ’ s genuine , not theory .
MILESTONE MOMENTS Brian White
GROUP UPDATE Dan White
A DAY IN A LIFE OF A RAY WHITE AUCTIONEER
The Ray White Group is a world-class auction house . We pride ourselves on our ability to test the market to the fullest and achieve the best for our sellers . None of that would be possible without our amazing auctioneers who spend their days honing their skills and mentoring the next group of talented auction agents and auctioneers . We look past their gavels into who they are and what their average day looks like .
CONTINUED PG . 16
JUNE 2022 EDITION
RAY WHITE PRESENTS THE WHITE REPORT
CONNECT 2022 Entertainers , speakers , breakouts and parties
TONY FOUNTAIN AUCTION RECOGNITION
We ’ re proud to congratulate the 128 members across Australia and New Zealand who achieved Tony Fountain Auction Excellence status throughout the period of March to May . It ’ s fantastic recognition of their achievements as an auction agent .
Named in honour of the late Tony Fountain , a relentless auctioneer for
the auction space . Ray White prides itself on being an elite auction business , and the creation of the program solidifies this commitment .
In recognition of their achievements , Tony Fountain members receive a gift pack , which includes a certificate for listing presentations , pins and marketing materials .
other recognition tiers . Our vision is that the auction recognition program will be considered just as important as our salesperson and business leader recognition programs , and that you can promote your membership in the Tony Fountain Club on social media , in advertising and in listing presentations .
See the full list of recipients on
2 . KEEP OUR MEMBERS AT THE CUTTING EDGE OF SKILLS AND SERVICE DELIVERY - OR AS WE SAY , CREATING COMPETITION .
We ’ ve re-shaped our training and development program . Our programs are far more structured than we ’ ve had before . They are built around key pillars and areas for success and designed for all of our members regardless of where they are in their career lifecycle . It asks for accountability from delegates .
At its heart is the concept of peer learning . We ’ re blessed with incredible talent and experience across the group , so much of what we do is facilitating the sharing of lessons via case studies .
We recently trademarked the phrase ‘ Competition Creators ®’ - that ’ s how much it means to us . It ’ s a powerful statement and should be used when you ’ re talking to your customers . It ’ s something that is ours .
3 . UNIQUE ADVANTAGES BECAUSE WE ARE THE LARGEST GROUP , WE CALL THESE NETWORK EFFECTS .
The network effect is a term used for a situation where the increased numbers of people or participants improve the value of a good or service .
This is an exciting concept for our group , as we have the most people and by definition should be best placed . The rate of change in this area for us is startling .
Take Pulse for example . In 2016 we had a pretty rudimentary analytics platform that
Other group network effects include ;
• Stockboards have been the pillar of stock management in so many of our businesses . They ’ re now digitised and fully integrated into all of our systems .
• We have just released Profit Pulse . It ’ s a real-time profit book providing confidential benchmarking for business owners . No waiting for the year-end . We have 140 businesses accessing it now - how powerful it will be once everyone is involved .
• We ’ ve also released PM Pulse , giving our PM teams and business owners the same opportunities for analysis and benchmarking in this key area of our business .
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