The White Report | March 2025 | Page 17

Northern Territory
Northern Territory
Ray White SA | NT CEO Matt Lindblom was with Andrew Harding and the entire team at Ray White Darwin, where their market share was now more than 20 per cent.“ The market hasn ' t moved much in the last 10 years until now but with interstate buyers and low supply we are firing. We are expecting a few good years,” Andrew said.
Rural
The Ray White Rural network participated in REOO for the first time. Twelve members from the Ray White Central West Group; Ray White Parkes | Forbes | Condobolin | West Wyalong office, based in regional New South Wales, joined in the calling action.
Ray White Rural’ s Sonya Grosso and Sophie Murphy hosted the day out at the Parkes office where there was a
sporting theme and over $ 1,000 worth of prizes given away. In the end, they registered 118 connections and 89 appraisals, along with generating two listings and two managements.
Principal Tracie Roberston said initially her team didn ' t want to participate and couldn ' t understand why she was encouraging them to do so.
“ Here we are three hours later, the energy is high and we have generated
over 80 appraisals. What a fantastic day!" she said.
The standout performer was Louise Jacobsen from Ray White West Wyalong who had never worked on NurtureCloud before and usually averaged three appraisals a week. Her goal was 30 appraisals, she topped this with 31 appraisals and a listing generated. Louise has now fully embraced the NurtureCloud system.
Ray White Darwin
Western Australia
Ray White Western Australia’ s Patrick Derrig spoke to Bianca from the Perth Convention Centre where they had more than 30 agents joining them.
“ The big thing for Real Estate of Origin is that it’ s a catch up day. All those calls that everyone was going to make tomorrow, well today is that tomorrow,” Patrick said.
“ The best piece of dialogue is just asking the question- are you in a
position to sell your property to buy the next one? You have to know how you can help someone.”
Ray White Western Australia’ s Gayle Fitzmaurice dialled into the livestream from the Ray White Dalkeith | Claremont office with Chairman’ s Elite agent Emma Milner.
“ We always have the best of intentions to make calls but sometimes then you get too busy and you really don’ t focus,” Emma said.
“ This is our chance to do that, it’ s something we try and do regularly. We sit down and focus, do the calls and have some good quality conversations
“ Not only do we make calls to sellers and buyers, we always do anniversary calls to maintain relationships, and offer appraisals and market updates so we’ re at the forefront of people’ s minds when they’ re thinking of real estate.
“ I don ' t know how we survived without NurtureCloud to help us do this, the more you put in, the more you get out.”
Ray White Dethridge Groves ' Connor Harrison participated in his first REOO.
Concierge
For nearly 20 years, Concierge has been the trusted co-pilot for Ray White agents( pictured right), charting a course for success in domestic and international appraisals.
As the latest Real Estate of Origin touched down, Concierge Airways helped our agents reach new altitudes by booking in 442 appraisals throughout the competition, which is a lead rate of 14.5 per cent.
To ensure the network had first-class support for REOO, Concierge Airways offered Economy, Business, and First Class tickets- helping agents take off with confidence and soar toward their goals.
With an experienced cabin crew of 40 consultants on board, they navigated through 3,048 calls, ensuring a smooth and productive journey for all.
“ We know Real Estate of Origin remains a key destination in Ray White’ s performance journey, fueling success through support calls and boosting registrations- keeping our network flying high and landing their goals,” Concierge CEO Kelly Tatlow said.
" Concierge boasts a 14.5 per cent lead rate( one appraisal booked every seven calls), compared to our network which has a 7.35 per cent lead rate( one appraisal booked every 14 calls). The team makes six per cent of NurtureCloud calls across our network."
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