REOO drums up almost 10,000 new appraisals
BY SHANNON COOK, ALEX TILBURY AND CASSANDRA GLOVER
Mark McLeod with Ray White Manukau sales manager Richie Lewis.
Our 17th call-a-thon saw some 9,568 appraisals booked across Australasia during the latest action packed appraisal drive, 100 per cent powered by NurtureCloud, our cutting-edge proptech platform.
Ray White head of recognition and performance Bianca Denham said appraisals were the lifeblood of real estate.
“ Real Estate of Origin is perennially relevant and it will set your business up for 2025. The opportunities that come out of this will ensure you ' re in a strong place to hit the ground running in the new year,” Bianca said.
“ We were so happy this time to see a huge number of offices participating with 370 registered offices and more than 2,600 members joining in.
Bianca said Real Estate of Origin( REOO) is meant to challenge us, and drive the group forward.
" One of the things we hear all the time about Real Estate of Origin is that it ' s really hard. And it is, it’ s meant to push us out of our comfort zones," Bianca said.
" As a group, we’ ve booked 124,733 appraisals so far. In October 2024, we recorded our highest-ever number of appraisals at 11,500.
" Some customers might not be thinking about selling, but remember- an appraisal is a meeting with the property owner. It’ s about helping them understand the value of their property while giving you the opportunity to build a relationship. It’ s a high-impact touchpoint with a potential seller.
Ray White NSW agents upped the ante this REOO.
“ We saw agents generate a month worth of appraisals in just one day. It’ s invaluable for your business.”
" And if you can get in the door, you have a four times greater chance of listing that property in the future."
Ray White Queensland won the day with 3,147 appraisals, followed by Ray White New Zealand who came in second with 2,836.
Ray White Manakau claimed bragging rights this year booking a whopping 817 appraisals, and Ray White Rockhampton finished in second place on 198 appraisals.
Ray White Manukau | Manurewa | Mangere Bridge | Mangere took out the number one multi-office business with 1,062 appraisals.
Ray White head of strategy( real estate) Mark McLeod, zoomed in from Manukau in South Auckland, where the office was a hive of activity, energised with 50 people on the phones.
“ They are very strategic in Manukau, they started with investors who own multiple properties. Manukau is one of the best businesses in the group and yet they are still here punching out the calls. They live by their motto- we are one,” he said.
Yvonne Johnston and Jeff Poulter from Ray White Next Step.
Once again the top agent winner was the unstoppable Charlie Brothers from Ray White Manukau who booked 155 appraisals.
“ Our momentum is building, and our success is firing. We are outlisting our opposition because we are out calling our opposition.”
DON ' T MISS THE NEXT REOO ON 17 JUNE!
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Ray White Wilston got into the spirit of the competition with a Mario Kart themed REOO.