The White Report | December 2023 | Page 48

Rising technology and subscriptions

BY MONIQUE HAYDEN PROJECT MANAGER - OKRS AND TECHNOLOGY
According to the Profit Report produced by our Network Finance team , many of our offices have seen an increase in the technology and subscription costs of over 15 per cent year-on-year for the last four years .
While the One System fee has increased and represents roughly a third of this , the offering has also expanded and we believe there may be overlapping technology in your business that could be reviewed .
WE ’ VE PRODUCED THIS TECHNOLOGY AUDIT TO HELP YOU UNDERSTAND WHERE YOU MIGHT BE PAYING FOR OVERLAPPING TECHNOLOGY .
FUNCTION ONE SYSTEM PRODUCT / SOLUTION POTENTIAL DOUBLE UPS
PROSPECTING
Propensity NurtureCloud RiTA
Ownership verification Pricefinder RP Data , Valocity
Sales and listing activity Pricefinder RP Data , PropTrack
Lead Enrichment NurtureCloud , Ray White Group REA Pro
Property Reports
NurtureCloud , Pricefinder , Outfit
CRM VaultRE , NurtureCloud Box + Dice , Rex
MARKETING
Digital Proposals and Listing Kits Designly Pro Engage , Real Hub , Pitch ( Connect ), Prezi
Email marketing Designly Mail Chimp , iRealty
Ratings and reviews Forsta ( NPS Program ) Rate My Agent
Printed templates Outfit , Designly Canva
Social media templates Outfit , Designly Canva
Office websites Wordpress External marketing agency
BUSINESS INSIGHTS Reporting and analytics
Pulse REA Pro , Spinify
GENERAL OFFICE
Word documents , spreadsheets Google Microsoft licences
Online meetings Google Meet Zoom , Teams , Skype
We also understand that there are some gaps in our One System that allow your offices to be completely digital such as e-signing , contracts and forms and workflow management . While these aren ’ t included at the moment , we continue to monitor these and the adoption across the network to see if and when there would be value in a group wide deal . If you ’ d like to know more about how you may be able to save on your costs , please reach out to your local Digital BDE .
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