The Tribe Report 2. The Communication Channels Issue | Page 2

LETTER FROM THE EDITOR CONTENTS SPECIAL 5 WORST PRACTICES: THE FIVE BIGGEST MISTAKES IN INTERNAL COMMUNICATIONS A twist on our usual Best Practices reports By Elizabeth Cogswell Baskin S P O T L IGHT 6 UPS: MORE THAN ONE WAY TO SAY IT The numerous communication channels used to reach UPSers By Elizabeth Cogswell Baskin B E S T P RAC TIC E S 8 MODERN DAY SMOKE SIGNALS Stay connected with non-desk employees By Kara Bullock T R I B E SHOW C ASE 10 PORSCHE CONNECTS How Tribe helped Porsche crank up their intranet By Tyler Hargrove C O V E R STORY 1 2 INTERNAL COMMUNICATIONS THE NEW, THE OLD AND THE CLASSICS Keeping the human voice across all communication channels By Elizabeth Cogswell Baskin HI LO 14 INTERNAL COMMUNICATIONS SOLUTIONS Compare high-dollar options with low budget solutions By Alexis Snell T O O L B OX 1 7 LIKE BEING A KIN AD I CANDY STORE INTERNAL SOCIAL MEDIA NETWORKS The oxymoron of using social media internally By Lindsay Podrid I N T E RVIE W 2 0 JEFF WILLINGER ON SHAREPOINT 2010 More features ready to go, right out of the box By Elizabeth Cogswell Baskin Elizabeth Cogswell Baskin PRESIDENT AND CEO OF TRIBE, INC.