The Silicon Review - Best Business Review Magazine 10 Best Security Companies 2019 | Page 13

the road. This makes it quite easy
for a thief to take over the car. Yes,
now the question arises, won’t the
car’s security system activate –
alerting the owner of his car being
compromised? Well, to answer
that, let’s first consider hackers.No
matter how good your firewall is or
how good your security system is,
a hacker finds a way to hack into a
system and obtain confidential data.
It is because a hacker is as smart as
any security developer. The same
goes for the thieves who try to steal
a car or obtain some part of a car.
With the growing technology, many
of these thieves stay updated with
the latest tech used in a car. It is
evident that middle-class owner’s
cars won’t have the luxurious
security provided for a high-level
car like Mercedes S class or a sports
car. This is where the thieves take
advantage, this doesn’t happen in
all locations, but it is slowly picking
up the pace. In order to solve this
budding problem, we should end it
while it is just starting. not wise to jeopardize a person or
a family’s life. Almost 60 per cent of
the buyer won’t go for the air bags
since it is expensive and buying
a car itself is a task and on top of
all that adding additional safety
features which are actually sold for
free in other countries makes any
Indian furious.
In other countries, airbags, safety
belts and other parts of the cars
come free. But in India on the other
hand, even a middle-class buyer
should pay for airbags and other
products to improve the safety of
the car. To generate the money it is Technology is improving drastically,
but the problem with the Indian
market is that every single car that
comes out will only have one or two
new techs. Companies should realize
the fact that by doing so you are
actually letting other competitors
Better Safety for Cars
Focus Less on Mileage
and More on Security
Many would agree to the fact that
mileage plays a major role in the
market today. Every single middle
class Indian is concerned more
about the mileage than security. The
second is the price and offers that
come along with it. As a developer,
one must always keep their
customers happy. Just because the
market demands it doesn’t mean a
company should do the same. The
sales will still go as planned even if
you compromise on the mileage and
focus on security.
Implementation of
Better Tech
take the better of you. It is obvious
that when there is a growth in a
vertical it will eventually attract
more and more business ideas, with
it many other competitors step in.
The problem now is that owners
who belong to a completely different
vertical step into a new play zone
just because they have the funds and
better ideas. This is where existing
players lose customers.
The competitor will obviously sell
their product for a lesser price and
with better tech or tech that is as
equal to an existing player’s car. A
middle-class person would consider
all these factors and it is obvious
that a car is a car; it won’t lose its
value. Back in those days, it was all
about brands and the status a car
holds. Even now it is present but no
one cares, so the owners just focus
on money and comfort. Keeping
this in mind, automobile should
change and maybe avoid threats.
SR
APRIL 2019
13