ON THE COVER
HOW ONE DOCTOR DISCOVERED HIS
POTENTIAL
LAITNETOP
7
The Practice
SEVERAL YEARS AGO, DR. LEO
YELIZAROV from Alpharetta, GA, was
basically pleased with the status of his
single-doctor Practice: 65 New Patients per
month, $150,000 average production, and
98% collections rate. In 2007 he became
one of only 14 Dentists in Georgia, and
450 nationwide, to receive Diplomate
status by the International Congress of
Oral Implantologists (ICOI). He is one of the
extremely few who have been awarded
the honor a second time – in 2011 by the
Board of Directors of the American Dental
Implant Association. In 2012, he was named
one of America’s Top Dentists for the 5th
consecutive year. By all accounts, his 20-year
Practice was quite successful!
Even so, Dr. Leo admits to feeling “all
dressed up with no place to go!”
Intuitively, he just knew there was much
greater potential to his Practice, but didn’t
know how to seize it. He had no clear goals
or long-term vision.
When he heard Jay speak at a seminar about
the extent of missed opportunities due to
ineffective phone procedures, Dr. Leo knew
the Scheduling Institute was the ticket! Even
though his staff was viewed by patients as
being caring and compassionate, he felt they
lacked engagement. Since joining S.I. he’s
seen a marked improvement. Now, whenever
they return from training, “They are not
only pumped and motivated, but anxious
to teach the concepts they’ve learned to
other staff members. Engagement has
never been higher.” He further rallies his
team by espousing, “Let’s reach our goals…
AND have fun along the way!”