HAVE YOU SET YOUR
MARKETING ON FIRE YET?
If you attended, you have received
a follow-up email recapping the
event, and including numerous
links to invaluable resources: digital
marketing and social media tips;
marketing mistakes you need
to stop making; an interactive
presentation on how to build a
successful marketing piece, as well
as tips on starting a “swipe file”; a
“live” presentation by renowned
speaker Dr. Howard Farran; and
invites to our exclusive Marketing
Masters Program and mustattend events coming up in 2014
— Financial Freedom (February
28-March 1 in Phoenix) and The 5X
Summit (October 23-25 in Atlanta).
More importantly… you should
have done something with that
incredibly valuable information
by now!
As for more “Best Investments,” in
this issue you’ll learn why it’s so
important to INVEST in Fitness,
Cash, Providers, Capacity and
Self-Development. Doing so WILL
increase your revenues and profits.
Combine these with improved
marketing, and you’ll be as
impressed with the growth of your
Practice as you were with our onstage pyrotechnics!
Jay Geier | Founder & CEO
JAY BEHIND
THE SCENES
Jack Geier’s High School Football Team
goes 10-0! Jack has started all year as a
freshman. Friday night football continues
into November at the Geier home.
The Practice
Another critical investment that
1,800 doctors made last month
was to attend our LAST The Best
Marketing Seminar Ever. Last
month’s session was of course a
sold-out event, jam-packed with
marketing strategies guaranteed to
grow your New Patient numbers,
and your business overall.
No matter how pumped you were
when you returned from The Best
Marketing Seminar Ever 2.0, if
you just got busy being busy, and
didn’t make the time to FOLLOW
THROUGH on what you learned,
well, frankly, you won’t see the
return on investment that your
Practice deserves. Sure you had a
great time, met a bunch of great
people… all of which is fine and
good. But let’s face it, that’s not why
you attended the event. You want
more New Patients. So get down
to business, follow our suggestions
and the Three T’s: Test, Track, Tweak.
Flint and his former classmate, Alex Dixon, who now
attends Princeton, after the football game. They
are pictured with one of their elementary school
teachers who flew up to see them play. She was
pretty excited to see her two favorite students grow
up to play football at Ivy League schools.
2
I
N LAST MONTH’S ISSUE
we introduced “The 14 Best
Investments Every Doctor
Should Make” to elevate
cash flow and profits. These are
vetted strategies that you as the
business owner should implement
to ensure you’re always making
good investments that grow
your business, and avoiding
bad investments that don’t.
We specifically talked about the
importance of INVESTING in New
Talent, Facilities, Signage and
Staff Training.
After serving as Middle School Vice President
in 7th Grade, Annabelle decided to make a
run for President in 8th...and she won!