BUSINESS
Co-Existing with Covid-19
TIPS TO BUILD YOUR BRAND ONLINE
By Gashirai Nyemba
Most countries are re-opening economies and returning back to “ normal .” However , whatever we are " returning to " in the near future is likely to be far from normal – at least as we once knew it . If the COVID-19 pandemic has shown us something , everyone is learning to react to developments that unfold in real time , almost everyday . This has had major implications for several corporates and entrepreneurs alike .
In the last year almost , every country across the world has been forced into lockdown due to the novel coronavirus COVID 19 . This situation has not only disrupted our social life as we know it but how companies interact with their customers . In more developed areas of the world we ’ ve seen ecommerce bridging the gap for many brick and mortar operations and customers relying more on home delivery services .