Top 5 Recent Marketing Books
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Youtillity by Jay Baer
This book explains why it is beneficial to be useful to customers before trying to sell to them. Marketers can no longer make outrageous claims about products because customers have the power to do research. Author Jay Baer defines a batter alternative, with examples of companies using Youtillity. The main point is that if you help a customer you can make them a customer for life.
The Invisible Sale by Tom Martin
This book reveals a variety of techniques to help frims with marketing including prospecting and sales systems. This book teaches you the proper way to prospect as well as how to stay relevant in the digital world we now live in.
Jab, Jab, Jab, Right Hook by Gary Vaynerchuk
This book gives detailed advice on how to connect with customers and beat the competition by mastering social media marketing. the advice in this book includes details on how to build relationships with customers and ultimately make them happy.
Epic Content Marketing by Joe Pulizzi
This book examines how marketers can cut through the noise that is cluttering up the customer's digital space, Author Joe Pulizzi explains how to attract customers by creating inormation they can actually engage with. This book explains how you can strike marketing gold in the mind of your costumers.
Disrupt! Think Epic. Be Epic. by Bill Jensen
This book pushes marketers to think about how they think about things. It details how to perform in a world of disarray and chaos. The book examines how to question every detail and pursue everything to the fullest.