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At the Forefront of PPC
Click Fraud Protection
» » IF YOU’VE EVER RUN A
Google Ads pay per click
campaign then it’s highly
likely you’ve not just asked
the question ‘could someone
click on my ads and waste my
money’, it’s likely you’ve been
a victim of this activity. Sadly
click fraud is prevalent within
the locksmith industry and
has almost become widely
accepted as a consequence of
advertising. Many locksmiths
have already discovered having
a 3rd party click fraud solution
is highly effective, but as with
all technologies, click fraud is
evolving and perpetrators are
adapting their lines of attack.
In a constant battle against
PPC click fraud,
Click - HALF .pdf
73744 - ClickGuardian
Guardian has rebuilt a new
version of Click Guardian
with enhancements to ensure
we stay at the forefront of
technology.
NEW FEATURES INCLUDE:
DEVICE FINGERPRINTING
– IP SWITCHING
One of the most common
questions we hear from
locksmiths is ‘what can you do
if someone changes their IP
address?’ This is what could be
considered the crudest way of
committing click fraud whereby
the ad is clicked a handful of
times, find themselves blocked
from repeat clicking and then
change their IP address to
ads
again and reoffend.
1 trigger
10/07/2018
15:40:26
This is a loop that we have
experienced and have resolved
with a new fingerprint feature.
With this feature enabled, we
are now able to match the
device with the IP addresses
it’s using, essentially being able
to monitor whether a certain
device is switching IP addresses
allows our systems to block
this activity before it causes
excessive financial wastage.
IMPROVED RULES
A new more sophisticated
rules-based system is now
included whereby an advertiser
can configure up to five rules.
An example of this may be:
If my website receives three
paid clicks from the same
Google Ads
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visitor within 30 minutes then
block them.
VPN/TOR BLOCKER
Our new Anonymiser feature
can detect whether the visitor
is using a VPN or TOR, this is
especially useful to combat a
modern tactic we’ve seen used
increasingly over the past few
years.
There are many new features
that we have launched, too
much to mention in a short
editorial piece like this. Trial
Click Guardian, free for 14
days. Pricing for one website
is £25 Inc VAT per month
thereafter.
www.clickguardian.co.uk
GOOGLE ADS
OPTIMISATION
A Google Partner specialising in desktop
& mobile search with extensive locksmith
knowledge. We optimise Google Ads so
you get more leads.
CLICK FRAUD PROTECTION
Stop competitors inflating your spend by
clicking on your Google Ads with Click
Guardian Pro – Free 14 Day Trial.
LOCAL SEO
Be found organically on page 1 of Google
for your local locksmith keywords – stay
one step ahead of your competitors.
LANDING PAGES
Is your web site holding back your Google
Ads performance? Accelerate your leads
with high performing landing pages.
01245 206211
[email protected]
Office N, The Dutch Barn, Old Park Farm,
Ford End, Essex, CM3 1LN
LOCKSMITHJOURNAL.CO.UK | MAY/JUN 2019
Sponsored by Mul-T-Lock
www.clickguardian.co.uk