LOCKSMITH SUPPORT
Time to
clean up
for the
new year
Tradespeople are being
warned that failing to
keep their vans clean
and tidy could negatively
impact their business.
» MOTORING EXPERTS FROM
LeaseVan.co.uk have reminded van
drivers that many customers will
choose not to use a certain business
if their company vehicles aren’t up to
standard.
Visible fast food wrappers, dirty
signage and dents and scrapes all
project a bad image of the company –
but these can be easily avoided.
And dirt might not impact just the
business, but also workers’ health if
they spend a lot of time in the vehicle.
Tim Alcock of LeaseVan.co.uk said:
“You wouldn’t (or shouldn’t) turn up
to work in dirty clothes, so why would
you turn up with a dirty van?
“The whole reason vans are
branded is so that potential customers
can easily spot the details, and if
these are all dirty and unreadable it
defeats the purpose.
“A van should be seen as a moving
advertisement. Tidying out your
rubbish at the end of each day and
giving it a regular clean won’t take
long but will work wonders for finding
new customers.”
These are LeaseVan.co.uk’s
six reasons for keeping
a van neat and tidy:
1. For Safety 4. To reduce maintenance costs
If dirt and grime begins to build up
on windows and wing mirrors it can
compromise visibility and therefore
safety. Also, having very muddy tyres can
have an effect on efficient breaking and
generally safety. Dirt and grime, if not regularly cleaned,
can cause much more serious problems
to your van, such as making it rust
quicker than normal – again not a good
look. Regular washing will also mean
you’re having to pay close attention to
the van meaning any problems will be
caught early on, instead of being left to
get worse.
2. To ensure branding and
contact details are visible
Treat your van like a business card,
hundreds of people a day may see the
van, and it has all the information on it for
them to become new customers. If they
cannot see the details then it results in a lot
of missed opportunities, which could have
been easily avoided by a quick wash. We’ve all heard the saying ‘tidy desk,
tidy mind’ – the same can be said for
your van. If it’s clean and clutter free it’s
likely you will also feel like this helping
you to de-stress in what is your office.
3. To enhance your image 6. For health
You never get the chance to make
another first impression. Having a clean
and tidy van shows dedication to the
company, and also shows it’s something
you’re proud of. A dirty van may suggest
a poor standard of work, exactly what
you’re not wanting to convey. Germs and bacteria can quickly build
up, and when you spend a lot of time in
your van it’s not a great place to be. It’s
important to clean the interior of the van
too – places such as the steering wheel
and gear stick which you touch more
than anything else.
5. For a better work ethic
JAN/FEB 2020
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