THE FASHION IDENTITY Edition 48 | Page 3

SILVIA DOING MAKE UP ON HER CLIENT convey with the shots that will do, and be able to study a makeup so in tune with his project. At this point I choose the makeover that I consider most appropriate, and illustrate the photogra- pher my idea, possibly showing him pictures of similar tricks. The combina- tion of makeup, hairstyling, sets and lights must be har- monious and consistent with the notion that the pho- tographer wants to convey, everything has to be func- tional to an idea, to a pur- pose. Before accepting a job, even I rate the rele- vance of the project under an artistic point of view, and possibly that has social rel- evance. SILVIA WITH HER HAPPY CLIENT 3) The most challenging part on being a Make Up Artist? Ans) A very challenging and important aspect of the makeup artist work is dialogue, to understand what a customer wants, and be able to explain clearly what are the results ob- tained, and the benefits of any alternative that I propose, since it does not always the customers have clear what is possible through the makeup and the final effect of the dif- ferent tricks.Equally important is the constructive dialogue with the photographer and stilyst, to be able to jointly cre- ate a beautiful image, as each professional has its final image in the mind, and each has dif- ferent skills and notional basis, you have to be able to make concerted.