The Farmers Mart Feb/Mar 2016 - Issue 44 | Page 70

Russells His experience there enabled him to see things both from a manufacturer’s and marketing perspective. He then took up a post with Case New Holland as a product specialist in the precision land management. Being at Basildon gave him valuable product insight as well as the opportunity to see the dealership operation from a big manufacturer’s standpoint. Another bonus was being able witness how things were run within many other dealerships. I asked Justin why: “I found many that had some excellent customer management systems and some new ideas”,” he said. Then, in mid-2015 with the acquisition of Hallmark well under way Justin was given the opportunity to return to Russell’s and head up Boroughbridge branch to kick off the new structure. Again another opportunity too good The new Rapid A… a powerful drill for future farming SeedEye Rapid A offers a new design and a series of new innovations which reduce the maintenance, improves the performance and makes drilling simpler. Rapid can be equipped with the unique SeedEye counting technology. Farmers can now set the number of seeds per square metre without needing to perform calibration tests. www.vaderstad.com 70 Feb/Mar 2016 www.farmers-mart.co.uk