The Fall Event
2016 Program
of Garden Retailing
Tuesday, September 27
8:30am - 10:00am
The First Order of Business, Tim Miles, Miles & Co.
Who the heck is this guy? Part Dave Barry and part Dave Ramsey, Tim Miles has
combined truth, clarity, and humor to help hundreds of companies and thousands of
people communicate more powerfully and cut through the white noise of today’s
Age of Rapid Distraction.
Tim started creating marketing campaigns in 1995, and in the ten years that
followed, he won more than 80 awards for his work. Then, in 2005, when his son
was diagnosed with autism, Tim realized entering award shows was a pretty silly
way to measure success. In fact, he learned pretty much everything he thought
he knew was wrong, and he’s made it his mission since to teach people to look
at the world a little differently and separate the merely urgent from the truly important.
MEDIA
MESSAGING
CUSTOMER EXPERIENCE
STRATEGIC PLANNING
GOALS AND VALUES
Tim Miles
Since then, Tim’s team at Miles & Company has
consulted weird, wonderful family businesses across
the U.S. and Canada, and he regularly speaks to
conferences, colleges, and companies about how
to communicate more powerfully. In 2012, Tim’s first
book, Good Company: Making It, Keeping It, Being
It, became the #1 business book on Amazon.com.
His second book, The First Order of Business, is
scheduled for release in 2016.
The First Order of Business is a framework that categorizes and prioritizes communication, branding, and
marketing for any owner-operated company or non-profit organization. It’s also the baseline Tim created
and uses daily to analyze, diagnose, and treat problem areas in his clients’ companies.
Ironically, while companies pour billions into the top two tiers, they stand little chance of sustainability
or standing out in our over-communicated marketplace without a strong foundation in The First Order
of Business.
Tim will show you how to identify the base elements to build your business pyramid to ensure success!
10:00am - 10:30am
Break & Face Time with Sponsors
The First Order of Business is a framework that categorizes and prioritizes communication, branding, and marketing for
any owner-operated company or non-profit organization. It’s also the baseline Tim created and uses daily to analyze,
diagnose, and treat problem areas in his clients’ companies.
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