The Definitive Guide to Influencer Marketing The Definitive Guide To Influencer Marketing | Page 29

How t o Meas ur e Reac h , E ngagement , L eads , and ROI Ther e ar e s ome gener al s t at i s t i cs t hat mos t br ands l i ke t o know about t hei r i nf l uencer mar ket i ng: 01 02 03 04 Reach and engagement wi t h each pos t made by an i nf l uencer . Any addi t i onal s al es gener at ed compar ed t o t he cos t s of wor k i ng wi t h your i nf l uencer s . 29 Addi t i onal webs i t e vi s i t or s r ecei ved as t he r es ul t of t he i nf l uencer mar k et i ng campai gn. The t ypes of mar k et i ng mes s ages t hat bes t r es onat e wi t h your t ar get audi ence.