“Zara is one of the largest international fashion companies. It belongs
to Inditex, one of the world’s largest distribution groups.
The customer is at the heart of our unique business model, which includes
design, production, distribution and sales through our extensive retail
network”
http://www.zara.com/uk/en/company-c11112.html
1. AS A COMPANY, WE DON’T TEND TO OFFER THAT MANY DISCOUNTS
TO OUR CUSTOMERS FOR INSTANCE STUDENT DISCOUNT.
OCCASIONLY WE WILL INTRODUCE 20% DURING CHRISTMAS ETC…
IT.
2. BUT THAT’S ABOUTLIKE AN INTERESTING IDEA, HOW IT WOULD
THIS DOES SOUND
SUCCESS MAY BE SOMETHING TO THINK ABOUT, BUT
BECOME AYES.
OVERALL
THINK IT WOULD BE GOOD IDEA, ESPECIALLY FOR
3. IMENTIONED WE DON’TACURRENTLY OFFER DISCOUNTSZARA, AS ISO
REALLY,
HAVING SOMETHING LIKE THIS WILL ALLOW CONSUMERS THAT CANT
USUALLY AFFORD OUR ITEMS, TO BUY INTO THE BRAND.
4. YES, I THINK ZARA WOULD REALLY BENEFIT FROM SOMETHING LIKE
THIS, IT WOULD BRING SOMETHING NEW TO THE BRAND IN GENERAL,
AND MAY ALLOW A WIDER RANGE AUDIENCE TO SHOP WITH US IN
EXCITE
OUR STORES. TO BE INVOLVED IN A NEW PROJECT WOULDWOULD
OUR ALREADY STANDING CONSUMERS/CUSTOMERS, AND
– WHICH WOULD BE
5. ALSO ATTRACT NEW ONESDEPENDS REALLY ON GREAT.
POTENTIALLY YES, IT ALL
HOW SUCCESSFUL THE
IDEA BECAME. IF ENOUGH PEOPLE WERE INTERESTED IN THE
IDEA/INTERACTED WITH THE IDEA AND OUR BRAND, THE COMPANY
WOULD DEFINITELY SEE THIS AS A GROWTH FOR ZARA AS A BRAND.