continued from page 18
updating guidelines to meet
today’s standards but, in
researching, there wasn't
anything more recent than
2009. Mostly this is based on
common sense—since there
have been recent law suits
based on social media and the
debtor feeling violated.
people will get smarter about
what they post online, while
others will continue to think
it’s just for their “friends”.
Anything put out on the
internet is there forever, even
if deleted.
As a final thought, stay aware
of the ever changing landscape
Most people haven’t read the
and any new regulations.
privacy statements of these
Consult with your risk
media outlets and therefore a
assessment person and
lot of pertinent info is left
determine if collecting using
public—such as what they look social media tools is right
like; age; date of birth; photos
for you.
of vehicles; employment info;
links to other social media
outlets; and status updates
About the author:
that may include when and
Reagan Merchant joined SWBC
where they shop, new jobs,
in April 2007, after graduating
major purchases such as
from the University of the
homes, and income. This is
Incarnate Word (San Antonio
considered public information
TX) with an MBA in
and can be used in
International Business.
your collections.
Starting as an Account Manager
There are major news outlets
for the Collateral Protection
publishing articles about what product, she opted to move to
collection professionals are
Atlanta GA with the company.
doing and how they’re doing it, Shortly, she returned to San
i.e. using social media. Some
Antonio to pursue a larger
territory of South Texas,
Oklahoma, and Arkansas,
supporting two sales reps.
Quickly she started selling
additional products and was
managing many relationships
within the territory. In 2009, she
was awarded the Team Player
award from SWBC Financial
Institutions Group. By 2012,
she was on her own in the
Oklahoma market. In 2014, she
was promoted to Account Vice
President within the small to
mid-tier sales team. She now
covers Texas, Oklahoma,
Tennessee & Mississippi.
She is a member of Insurance
Women of San Antonio. She is
currently the President of the
OK Credit Union Collections
Association based in
Oklahoma City.
Reference notes:
Note 1:
as defined by the Consumer Financial Protection Bureau (CFPB)
Note 2:
http://newsroom.fb.com/company-info/
Note 3:
http://www.nhregister.com/general-news/20150324/1-arrested-after-facebook-helps-police-investigate-orange-bankrobbery
Note 4:
http://www.myfoxdetroil.com/story/24923898/facebook-photos-help-police-nab-serial-bank-robber
Note 5:
http:www.galvnews.com/news/free/article_64cec958-cb8a-11e4-95a8-3bae3f6367e9.html
Note 6:
http://files.consumerfinance.gov/f/201309_cfpb_social media_guidance.pdf
Note 7:
http://www.pinow.com/articles/344/social-media-expert-offers-skip-tracing-tips-for-private-investgators
The Credit Professional
19
October 2015