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The New Era of Spray-On Fashion

Elif Neda YILMAZ

Fashion has always been a realm of innovation, constantly pushing the boundaries of creativity and technology. In recent years, technological advancements have played an essential role in reshaping the way we experience fashion. One of the most groundbreaking innovations to emerge is spray-on fabric technology, which allows garments to be formed in an entirely new way. This revolutionary method was showcased during the Coperni Spring / Summer 2023 runway show at Paris Fashion Week, where it captivated the audience by creating a dress in just 15 minutes.
Forget the struggles of finding the right size and style with this new innovation and let your creativity flow. Now you can create your own clothes by just spraying it on to your body. This new spray-on fabric technology was first introduced at the Coperni SpringSummer 2023 show Paris fashion week. During the show, they used the spray-on fabric, made up of liquid fibres, to form a dress on the model, Bella Hadid, in only 15 minutes. personalized clothes and customisation as well as easy repairs. These new clothes created by the liquid fabric can be reworn and washed like any other clothes.
As seen from the reaction of social media, spray-on fabric technology marks a new era in fashion with the comment of people calling it a“ fashion history”, offering limitless creative potential, ease of customization, and sustainability, transforming how we express and experience personal style.
Citation Non-woven dress sprayed onto models body on Coperni runway at Paris Fashion Week, https:// www. dezeen. com / 2022 / 10 / 04 / spray-on-dress-parisfashion-coperni-bella-hadid /, James Parkes, Dezeen, 4 October 2022
The spray-on substance that was used to form the dress was invented by the company Fabrican, which was established in 2003 by Spanish scientist and fashion designer, Manel Torres. This new technology uses liquid that’ s made up from natural and synthetic fibers such as wool, mohair, and cotton. This new innovative suede-like fabric makes it easier for the creation of