oday’s marketing is changing rapidly. With the arrival of the Internet, smartphones and new technology companies are struggling to keep up and apply a proper marketing strategy. In this Month’s issue, there are 3 articles who present different new marketing trends with the customer needs and expectations closely related to those marketing trends. Each article concludes by the proposal of an innovative marketing strategy, which could make any company proper and successful for some time.
2
The Change: November 2013 Issue
http://vanessandrieux.wix.com/vanessandrieux#!advertising