GOING FOR GROWTH
SOUND BUSINESS APPROACH TO MUSIC
Wiltshire indie band TALK IN CODE ( TIC ) have their sights set on further growth this year following an impressive 2021 , after employing business-like strategies to expand the bands market presence .
Like many artists and organisations , the band has felt the effects of the pandemic , but despite these unprecedented challenges TIC has been fortunate enough to experience growth .
This February the band are releasing the single Young Love ' s Dream ahead of the album , The Big Screen , two months later in April .
The band adopts plans and strategies that are no different to any other business in recognising the importance of building something for longevity , particularly given the independent nature of their position .
Having had deals and brushes with various music industry organisations , TIC have built their own team , including a passionate live agent and resident photographer to support with all the work that goes on outside the music creation and live performance .
Now , TIC have accumulated an impressive 180,000 online music streams , been added to over 700 Spotify playlists and look forward to a positive year ahead .
Amidst various income streams , TICs largest income comes from live performance and associated sales at gigs , which scaled-up , accurately reflects the position of international artists ’ live income versus music sales .
Given the prolific nature of streaming platform services and the associated royalty of a-quarter-of-a-penny , a sharp rise in live show ticket prices has been necessary to counterbalance perceived losses . This is not dissimilar to a business considering where its main income source is and capitalising on that , whilst reviewing how to improve on lower performing areas .
Due to continued activity , persistence with releasing music and promotion in recent times , TIC have enjoyed success , headlining stages at all three of Wiltshire ’ s recent major events ; Mfor , Concert at the Kings and Swindon Shuffle . They have also appeared on the national programme of Foodies Festivals alongside Scouting for Girls and Sophie Ellis-Bextor .
TALK IN CODE headline Level 3 , Swindon , for an album launch show on Saturday April 16th , 2022 .
For more info : www . talkincode . co . uk
Talk In Code have accumulated an impressive 180,000 online music streams
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THE BUSINESS EXCHANGE 2022 15