THE NEW AGENCY BUILT FOR GROWING SMALL BUSINESSES
Digiprint owner and ex- chairman of the Chippenham BID board , Ben Gregory , has launched a new agency , Brand Media , in the heart of Chippenham despite the uncertainty that continues to threaten the business community .
Ben , who has over 20 years ’ experience in running and servicing small and medium-sized enterprise ( SMEs ), set up Brand Media to help local and small businesses who want to raise their profile , promote their company and compete with larger organisations for an affordable price .
Stating that “ Brand Media was created to fill a void I discovered when trying to find good quality PR and Marketing for one of my small businesses . So , I decided to fix this by setting up an agency that was specifically targeted to help SMEs compete with online companies and larger nationals .” “ With an ever-increasing emphasis on shopping local , shopping small and saving the high street , Brand Media are poised to help small businesses excel with building their image and promoting their services and products to a local audience .”
As well as the on-going pandemic , the current recession now looms over the potential success of local and SMEs . Ben adds that “ this not only gives new avenues to my current company , but it helps other professionals to gain valuable and affordable access to PR and Marketing services to promote their business .”
Brand Media will work with local publications and continue to grow relationships with a variety of trade press to get their clients into the media they desire and in front of their target market .
Having survived the last recession in 2008 , Ben adds that “ the companies who succeed after a recession are the ones shouting the loudest and actually growing their brand to rapidly scoop up work when things return to normal .”
His first hire for Brand Media was 23-year-old , Sadie Jones , as his Media Manager . Explaining his choice , he says “ Back in 2002 , at the age of 24 , I was working for a small franchise design and print provider who had fallen on tough times . My director at the time gave me the opportunity to develop my own print company with his financial backing that would later become the successful model for all his businesses .”
“ I wanted to replicate this by employing Sadie who , coincidentally , is nearly the same age that I was back then . Her dedication to her work was just what I needed to sprout a new company to life and working alongside someone with drive and ambition really appealed to me . Giving Sadie the opportunity to build her own business after being made redundant and creating more skilled jobs in the future as we grow really excites me .”
Sadie gained a range of marketing , event and PR experience when working for well-established companies in Bath as well as assisting a major London-based influencer during her time at Bath Spa University . After graduating , she was hired by one of the UK ’ s fastest growing PR and
marketing agencies , which is now based in Bath . Here , she continued to provide a high-quality service for a variety of both B2B and B2C clients over the years .
She says “ I ’ m really excited to have been given this opportunity from Ben . I love working with a range of clients and implementing creative solutions which surpass their expectations . The best part about this job is being able to interact with so many different people and learn about their businesses and the experiences they ’ ve had .”
She adds “ I loved the concept for Brand Media . Our affiliation with Digiprint means that we can help SMEs with multiple elements of their brand and marketing . Under one roof we can supply full websites and on-going maintenance , public relations , marketing , SEO optimised blogs as well as discounted prices on any printing they do with Digiprint . What ’ s not to love ?”
Through close relationships with local and a variety of trade press , Brand Media is well equipped to get a range of SMEs into the media they desire and in front of a growing active audience .
Ben explains that “ If we can help companies to weather the impact of Coronavirus and the recession and continue to trade that would be my ultimate goal .”
“ Business has been eroded by online only companies , home businesses and overseas traders so being able to compete and beat the competition may mean the difference between accelerating out of the crisis or shutting up shop .”
Brand Media is a PR and Marketing agency based in Wiltshire whose professionals hold over 20 years ’ combined experience covering both B2B and B2C clients . They are looking to help local businesses raise their profile , promote their company and compete with bigger organisations on an even playing field with full fat PR and Marketing strategies . It is honest , reliable PR and Marketing - no bull !
8 www . tbeswindonandwilts . co . uk